Podcast

Do you have a leadership story
we should be listening to?
Be A Guest Speaker

By clicking submit you agree to processing your personal data by Finpro for the purpose of processing your request. You acknowledge that you have the right to access and rectify above-mentioned personal data. Please visit our Privacy Policy to know more about how we process your data
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
We use cookies

We may place these for analysis of our visitor data, to improve our website, show personalised content and to give you a great website experience. For more information about the cookies please visit our Privacy Policy.

Okay, I understand
Podcast
Category Name

The LiiP with Meeri Rebane, Co-CEO and Co-Founder, INZMO, S1, E32

June 29, 2021
This podcast is also available on:

We talk often of pivots in the start-up world but I have yet to speak to someone that truly pivoted - often I would argue it's a deviation.  Today I was lucky enough to sit down with Meeri Rebane, Co-CEO of Inzmo, an insurance provider born out of a motorbike tracking business.  

In the ultimate example of listening to customer feedback, Meeri told me how the business was born from the feedback they got from their original business model - tracking stolen bikes.  

In this episode we discuss:  

  • How to spot a gap in the market - listen to your customers
  • The benefits of being an outsider - no pre-loaded restrictive attitude
  • The importance of luck How supportive insurance companies can be?
  • Time to build new products in Insurance can kill a new start-up! You need a plan!
  • How owning the customer experience is key to success
  • Benefits of the MGA model in product design and testing product
  • Why Inzmo moved to Berlin - talent. market size and investability (if that's a word?)
  • Why go B2B2C?
  • Talent challenges of Berlin - how to attract talent to a start-up?
  • Gamification of Insurance - can we make insurance as fun as other financial services?
  • Why can't we make money in certain lines of business - we need to challenge the status quo!
  • Marketing and advertising in personal lines - how to surpass that
  • The importance of strong partnerships and maintaining relationships
  • How to spot applicable trends in Insurance in a pandemic world  

Thank you Meeri for being a great guest  

This podcast was brought to you by FinPro an executive recruitment business that works in the Insurance and Instech space  

Our host is FinPro Director, Alex Bond  

Please like and subscribe if you enjoyed this podcast

Want some leadership wisdom
in your inbox?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
By clicking submit you agree to processing your personal data by Finpro for the purpose of processing your request. You acknowledge that you have the right to access and rectify above-mentioned personal data. Please visit our Privacy Policy to know more about how we process your data

Do you have a leadership story
we should be listening to?
Be A Guest Speaker

We are always interested to speak to people about being guests on the Leadership in Insurance podcast. If you or someone in your business is driving change in the future of insurance, then we would love to hear from you. Please get in touch

Get In Touch

Other episodes you may also like

Category Name
The LiiP with Alex Bond, MD, FinPro

Read More
Category Name
The LiiP with Stuart Winchester, Founder and CEO, Marble

Read More
Category Name
The Liip with Jeff Radke, Co-Founder and CEO, Accelerant

Read More